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Empowering firms with the world's foremost expertise
It's no secret that legal cases across practice areas are won or lost on an expert witness. Expert Institute saw an opportunity to use data to connect attorneys with the industry professionals who are objectively the most qualified to opine on their cases. By aggregating information on experts across specialties, we are able to assess the qualifications and suitability of professionals on a global scale.
As the head of Design of the Marketing team, I lead the visual communication of Expert Institute. Across all disciplines relating to design, I support and continue to expand our identity language.
I began with the redesign of the Logo and website, in collaboration with Firebelly, to develop the branding system. This extends to support all company initiatives including digital marketing+SEO goals, publications, digital and print advertising, animation, environmental graphics, tradeshow, illustration, iconography, photography, UI/UX, and the application platform Expert IQ.